Have you been disappointed with the slow growth of your ecommerce site? There are four key things you might be missing that can make a difference in your results. Even if you already have a lot of sales, you can boost ecommerce sales fast by following the four methods below.
Businesses that use email marketing earn $38 for every $1 spent. This can lead to an impressive ROI of 300% and above. Email marketing was found effective for both small and large businesses, so no matter what size your online store is, you should use email marketing. Ask customers if it’s okay to send them emails when they buy something from your store. You can include this as a checkable box in your form. Another way to get people on your list is to offer a free ebook or other relevant digital content in exchange for their email addresses. If your ecommerce store has products from many different niches, you could encourage people to sign up for your newsletter to receive exclusive offers. Just make sure you are professional in your commmunication. Things like a professional email address can improve your credibility with your customers.
Optimize Your Funnels for Mobile Users
Almost three-quarters of website traffic is now mobile, so it’s important to keep your website mobile-friendly down to the funnels. Many people use their smartphones to research purchases and complete their transactions. You don’t need to scrap your current funnel, but you should analyze where your strengths are for both mobile and desktop users. In general, you’ll be taking a minimalist approach to optimizing your funnels. Ideas for improving funnels are to shorten forms, use a mobile-friendly, responsive website design, and double check that CTA buttons are easy to view and click on mobile devices.
Show Your Website Is Secure
If you don’t have an SSL certificate, you’re losing out on sales. Many consumers don’t purchase from sites without SSL certificates because they’re worried about their sensitive information being stolen. Make your website as secure as possible, and display any security badges to help establish trust with online consumers. Examples of security badges are the “Paypal Verified” and “ScanAlert Hacker Safe” badges.
Shopify users have access to PollCart, which is an application that speeds up the buying process. It enables your customers to poll their social network, including friends, family, and industry experts, about an item they’re thinking of buying. People have twenty-four hours to share their opinions on the item. If all goes well, then the customer will buy the product. PollCart reduces instances of abandoned shopping carts and returns.
You can boost ecommerce sales fast by optimizing your funnel for mobile users, making it clear your website is secure, using Pollcart, and utilizing email marketing. These effective strategies will lead to increased sales in no time when implemented correctly.
Check out our videos for more information on how PollCart works!